Executive Summary

VODFest is a premier all-genre underground music and arts festival organized by the 757 Music and Arts Collective. By transitioning from indoor club showcases to a large-scale outdoor activation at The Plot, we are providing a high-visibility platform for local businesses, creators, and service providers to engage with Norfolk’s most active cultural demographic.

Why Partner With VODFest?

• Targeted Demographic: Connect with a diverse audience of Gen Z and Millennial trendsetters, musicians, and digital creators.

• High-Traffic Location: The Neon District is the heart of Norfolk’s arts scene, ensuring significant foot traffic from both festival-goers and Granby Street pedestrians.

• Community Alignment: Position your brand as a supporter of the local 757 music scene and the development of the independent arts infrastructure.

Vendor Pricing Tier Structure

All spaces are standard 10' x 10' footprints.

• Early Bird Rate: $250.00 (Commitment required by July 1, 2026)

• Regular Rate: $350.00 (Standard registration after July 1, 2026)

Operational Requirements & Logistics

1. Equipment & Power

• Self-Sufficiency: Vendors must provide their own 10'x10' pop-up tent, tables, chairs, and display hardware.

• Weights Mandatory: All tents must be secured with 40lb weights per leg. No stakes are permitted in the concrete or turf.

• Electricity: No municipal power is provided. Inverter-style generators (under 60dB) or portable power stations only.

2. Licensing & Compliance

• Business License: Valid City of Norfolk business license required.

• Food Safety: Food vendors must provide Health Department permits and a Certificate of Insurance (COI) naming the 757 Music and Arts Collective as additionally insured.

3. Schedule

• Load-In: 11:00 AM – 1:00 PM.

• Hard Start: All booths show-ready by 1:30 PM.

• Load-Out: 9:00 PM – 10:30 PM. No early breakdowns.

Payment & Cancellation Policy

• Refunds: Cancellations made 30 days prior (by July 23, 2026) receive a 50% refund. No refunds after this date.

• Weather: VODFest is a rain-or-shine event.

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